THE EXPERIENCE 2018
FIND YOUR PURPOSE WITH LAFS
LAFS is the first fashion summit organized in Latin America and serves as a blank slate for all those who attend. Guests will initiate their LAFS journey in WHITE to get to a stage of awareness by clearing the mind of all doubts. On the next two days guests will progressively add COLORS and PATTERNS to their canvas by being empowered. Attendees will experience different activities developed to foster creativity, promote the exchange of ideas, evaluate the feasibility of initiatives, and connect with an unimaginable network. Through panels and workshops, this year’s focus looks on Sustainability, Technology, and Social Responsibility.
By its closing, attendees will no longer be contrasting with their spirited and vivid surrounding, but rather coexisting and complementing it. With a newfound sense of empowerment and direction, guests will learn to navigate the obstacles of both culture and industry alike effectively and most important they will have accomplished to work on their PURPOSE with the idea of leaving a LEGACY that will make them feel proud.
* Detailed information on sessions and activities will be posted soon. Stay tuned!
THURSDAY NOVEMBER 8th.
WHITE DRESS CODE
INNER WORK /
FIND YOUR PURPOSE
Clear your mind of all outer noise, doubts, and fears.
All day – Hotel Check-In
12:00 PM to 4:00 PM – LAFS Registration – at BALAM SALON bring your tickets printed or saved in Apple Wallet.
5:00 PM – 5:30 PM – Opening Ceremony, Eugenia Silva introduces LAFS founders Estefania Lacayo and Samantha Tams at Balam Salon / Dress code: White beach chic
5:30 PM – 6:30 PM – “You are the one” at BALAM SALON
Key Note speaker Kute Blackson; Teacher and national best seller author of “You are the one”.
7:30 PM – 11:00 PM – White Canvas Beach Dinner / Included in your General Admission ticket
Dress code: White beach chic
FRIDAY NOVEMBER 9th.
COLOR BLOCK DRESS CODE
WORK ON YOUR PURPOSE
Empower yourself with the tools and networking.
6:00 AM – 10:00AM – Breakfast at Casa Milagro
8:30 AM - 9:30 AM – Panel at BALAM SALON
The future of Latin American Fashion
Moderated by Tanya Melendez, Senior curator of education and public programs at the Museum at FIT.
Daniel Funis, Farfetch Managing Director of Latin America.
Angel Sanchez, Designer and Co-Founder of Sanchez Coleman studio.
Monica Sordo, Designer and curator of Bodega Mate.
Ignacio Cobo, Chief Innovation Officer Grupo Sanborns.
9:40 AM – 10:40 AM– Panel at BALAM SALON
Media in a new era Powered by Vogue Mexico and Latin America-
Moderated by Jose Luis Avila.
Karla Martinez de Salas Editor in Chief Vogue Mexico and Latin American.
Valentina Collado, Fashion Editor Vogue Mexico and Latin America.
10:50 AM – 11:30 AM – Q&A at BALAM SALON
Eugenia Silva introduces In Conversations with designer Esteban Cortazar, moderated by Ariela Suster.
11:45 AM - 1:30 PM – Pitch to LAFS at BALAM SALON (for finalists and judges only).
11:45 AM - 12:45 PM – Multiple workshops at STUDIOS (+add on)
Studio 4/5 -Omni-Channel Marketing Strategies
Mentors: Mario Rodriguez Graniel and Lisa Pomerantz
Studio 2- Powered by C&A Foundation; Freedom in Fashion: Effective strategies for combating forced and child labour in manufacturing.
Mentors: Brandee Butler, Andre Campos, Laura Garcia and Monica Salazar
12:00 PM - 1:30 PM – Pitch to LAFS at BALAM SALON (for finalists and judges)
12:45 PM – 1:50PM – Leisure time
2:00 PM - 3:00 PM – Panel Powered by C&A Foundation at BALAM SALON
Transparency; the next trend in Fashion.
Moderated by Jill Tucker, C&A Foundation, Head of supply chain innovation & transformation.
Andre Campos, Journalist and member of the reporter Brazil.
Carry Somers, Founder Fashion Revolution.
Miguel Brito Director Textiles Brito.
Miguel Angel Alvarez. Director CEREAL.
3:10PM – 4:10PM – Panel at BALAM SALON
Moderated by Lisa Smilor, Executive Vice President of the CFDA
Sarah Easley, Founder of Sara Easley Fashion Consulting and Maison Marche Style.
Trisha Gregory, Co-Founder and CEO of Armarium.
Daniel Funis, Farfetch Marketing Director Latin America.
Ramya Giangola, Founder of Gogoluxe.
4:20 PM – 4:50PM - “Moda Consciente en el mundo VUCA” at BALAM SALON
Eugenia Silva introduces key note speaker Ismael Cala, Founder and President of Cala Enterprises, best seller author. (key note speech in spanish)
5:00 PM - 6:00 PM - Multiple workshops at STUDIOS (+add on)
Studio 2 Workshop Powered by Istituto Marangoni Miami- Transforming Fashion; Future Fashion Panorama.
Mentor: Massimo Casagrande.
Studio 4/5 Creating social impact through ethical fashion.
Mentors: Sara Beltran, Paula Mendoza, Carry Somers and Monica Sordo.
7:00 PM – 7:30 PM - Get your business cards ready! Networking drinks at Casa Milagro Bar. Have the opportunity to network, exchange ideas and meet entrepreneurs before your purchased networking dinner.
7:30 PM – 11:00 PM - Networking Dinner at Lagoon Pool where we will announce the winner of PITCH TO LAFS 2018 (+add on)/ Dress Code: Color Block
SATURDAY NOVEMBER 10th.
TROPICAL PATTERN DRESS CODE
SHARE YOUR PURPOSE
Leave a legacy that will make you proud.
6:00AM – 10:00AM – Breakfast at Casa Milagro
8:30 AM to 9:10 AM – Q&A at BALAM SALON Use your power to empower
Alyse Nelson, President and CEO of Vital Voices Global Partnership
Ariela Suster, Social Entrepreneur and Founder of Sequence. Maria Pacheco, Social Entrepreneur and Founder of Wakami Global both Latin American recipients of the Vital Voices Leadership Award and DVF International Award
9:20 AM – 10:20 AM Panel at BALAM SALON
Moderated by Massimo Casagrande, Director of Education of Istituto Marangoni Miami.
Panelists: Mario Rodriguez Graniel, Director of Client Relationship Management for Prada & Miu Miu. Lisa Pomerantz, Founder of LFP Collective. Donata Minelli Yirmiyahu, Luxury consultant and brand strategists.
10:30 AM – 11:30 AM Panel at BALAM SALON
Buyers Bait, What are Buyers looking for in a brand?
Moderated by Stacey Caldwell, Founder of Caldwell Creative
Daniela Villegas, Jewelry Designer.
Cassie Smart Head of Women’s at Matches Fashion.
Fabricio Cardenas, former women’s RTW Buyer at Bergdorf Goodman, recently appointed Women’s Designer Buyer at Net-a-Porter.
Giovanna Campagna, Co-Founder of Creo Consulting.
Ramya Giangola, Founder of Gogoluxe
11:45 AM to 12:45 PM – Multiple workshops at STUDIOS (+add on)
Studio 2- Workshop Powered by Istituto Marangoni Miami; Upcycle without compromising style. Mentors: Mario Braghieri, Gabriella Smith and Camila Straschnoy.
Studio 4/5- Business Strategies. Mentors Donata Minelli, Stacey Caldwell, Victoria de la Fuente, Ramya Giangola, Daniela Villegas, Sara Easley, Cloclo Echavarria, Giovanna Campagna and Morena Zabeni
12:45 PM to 1:45 PM – Leisure time.
1:45 PM to 2:45 PM – Panel at BALAM SALON
The Road to Success
Moderated by Eugenia Gonzalez de Henn. Editor and Consultant.
Brenda Diaz de la Vega, Luxury Consultant and buyer for Mayakoba Boutiques.
Paula Mendoza, Jewelry Designer and Creative Director CANO.
Angel Sanchez, Designer and Co-Founder of Sanchez Coleman Studio.
Eugenia Silva, Model and Entrepreneur.
Sara Beltran, Jewelry Designer
3:00 PM – 4:00 PM –Panel at BALAM SALON
The new normal for brands in Europe: Key challenges & opportunities facing the industry at wholesale and retail.
Moderated by Salman Khokhar, Founder of Koka Consulting.
Morena Zabeni, Founder of Winwood Fashion.
Amalia Korasidou, Founder and Owner of Enny Monaco.
Christine Ellis Founder of Christine Ellis and Associates.
Esteban Cortazar, Designer.
Victoria de la Fuente, Brand Strategist and Founder of Studium VDLF.
4:10 PM – 4:30 PM – The better you “Evolving in an era of constant change” at BALAM SALON. Eugenia Silva introduces Key note speaker Eva Hughes, Founder Adira Consulting.
4:30 PM – 4:40 PM – Presentation at BALAM SALON
Hakan Baykam, President Istituto Marangoni Miami
4:50 PM - 5:15PM – Closing Ceremony at BALAM SALON. Join our Master Ceremony Eugenia Silva and LAFS founders Estefania Lacayo and Samantha Tams
5:30 PM to 6:30 PM – Kute Blackson Key Note speaker @ BALAM SALON
8:00 PM – Tropical Networking Dinner at the Beach (+add on)/ Dress Code: Tropical Beach Chic
SUNDAY NOVEMBER 11th.
12:00 PM – Hotel check-out, see you next year!
* Agenda subject to change without previous notice